How Cool Japan can become more hip and successful
“Cool Japan” isn’t really doing so well, especially compared to Korea’s “Hallyu Wave.”
But not all is lost, as Japan still has a strong pop culture scene, particularly in video games and anime. They also have some popular Jpop, Jrock, and Jmetal groups, such as Perfume, Babymetal, and E-girls that could potentially break out overseas.
Let’s see how Japan can reinvent itself and see if J-pop and Japanese music can make a comeback on the international stage.